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Russian Web 2.0 promotion

In the modern world 75-80 % of people have accounts in social networks, blog-services or Twitter. Therefore today along with promotion in traditional media the companies more actively use advancement of the Internet so the interactive format has become a major communication tool.

Internet promotion includes the following components:

  • — Recruiting of influence agents in forums, livejournal.com communities, Vkontakte and Facebook social network groups
  • — Creation, support and advancement of groups in the Vkontakte and Facebook social networks
  • — Creation, conducting and promotion of blogs on the Livejournal.com platform
  • — Comments of influence agents to the media online publications
  • — Work with video content
  • — Work with visual content
  • — Media advertising



Primum Agency for Corporate and Financial Communications plans to cooperate with Vyazemskiy & Zapolskiy communications bureau • 27.01.2012
Elena Kuznetsova conducted a master class at Moscow PRWeek 2011 • 29.09.2011
Natalia Mandrova was elected new president of the IABC Russian chapter • 26.09.2011


According to the head of Analytical Department of Primum Corporate and Financial Communications Agency Mrs. Alexandra Semenova, "Bank advertising will return to a quieter note and won’t aim at attracting spontaneous borrowers and depositors. Aggression has just finished and the banks do not face the task to stand out at any cost."

• 11.10.2009


Russian Financiers Change their Rating of Influence in Second Quarter of 2011 • 19.07.2011
Mrs. Natalia Mandrova Took Part in Round Table Conference "Role of PR in Development of Civil Society" • 31.05.2011
Rating of Influence in First Quarter of 2011 • 20.05.2011